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Service print providers take a bigger part of the cake - with Herman Hartman

20 views · Published 11 June 2014 · 18:51 · Indexed 12 November 2026

Channel: FESPA · 2014 · Science & Technology

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When digital large format print came up it started with service print providers. Later on the sign makers start to print themselves most of the printed products they installed. Now sign makers again start to order prints from a service print provider. Often to supplement their own print production but as well as replacement of there own print production. There are several good reasons for these development as Herman Hartman will explain. An important reasons to start with is the change in product portfolio sign makers install more and more print on inside buildings. And there scope is longer only installing advertising and way finding in buildings but also on interior decoration where other materials are used.This development has several consequences. For instance sign makers make another choice when replacing existing printers. Remote collaboration between sign makers and print providers will ensure that more attention is paid to the predictability of digital files when they are printed and the delivery of files is more standardized. Sign makers can easily step in other parts of the marked without the need to invest to much in equipment. So there is much to win for both sign makers and service print providers.  A Sign Hub session at FESPA Digital 2014
Herman Hartman is Editor of SignPro Benelux
After being trained as a graphic arts professional, Herman Hartman start his career in 1980. In 1994 he founded his own company, Herman Hartman Grafisch Advies.

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