Marthin de Beer (Cisco) on Creating an Innovation Culture in Your Company
997 views · Published 21 July 2009 · 6:46 · Indexed 20 September 2026
Channel: XPRIZE · 2009 · Science & Technology
At the 'incentive2innovate' (i2i) conference, hosted by the X PRIZE Foundation in partnership with BT Global Services, the John Templeton Foundation and the United Nations Office for Partnerships, Marthin de Beer, SVP, Emerging Technologies Group, Cisco Systems talks about how creating an innovation culture has to start from the top and that it has to be very much a part of the process within the organization. At Cisco, they have an internal venture framework that they use in a repeatable manner that takes ideas and turns them into successful billion dollar businesses. For more info: www.incentive2innovate.com
