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WWF Hasbro Custom Action Figure - Bobby The Brain Heenan

171 views · Published 27 August 2017 · 5:13 · Indexed 4 November 2026

Channel: Wrestling Channel with Alan Magnetti · 2017 · Entertainment

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In 1984, Vince McMahon lured Heenan away from the AWA to manage Jesse "The Body" Ventura; however, after Ventura developed blood clots in his lungs, he was forced to end his active wrestling career. While most of the AWA talent left for the WWF in this time without giving proper notice (the AWA required departing talent to work a six-week notice for booking and syndication-based reasons, with most talent claiming that McMahon paid them extra not to work out their notices with the AWA), only Heenan worked out his notice in good faith to the Gagne family.[5]

With Ventura unable to wrestle, Heenan instead became Big John Studd's manager in matches first against WWF Heavyweight Champion Hulk Hogan and then in Studd's feud with André the Giant. He soon reformed the Heenan Family,[2] which over the years in the WWF would include Studd, "Olympic Strong Man" Ken Patera, "Playboy" Buddy Rose, "Mr. Wonderful" Paul Orndorff, King Kong Bundy, André the Giant, High Chief Sivi Afi, the Brain Busters (former Four Horsemen members Arn Anderson and Tully Blanchard), "Ravishing" Rick Rude, "King" Harley Race, the Islanders (Haku and Tama), Hercules, The Barbarian, Mr. Perfect, The Red Rooster, and The Brooklyn Brawler. As a manager, he was always one of the most hated men, often the most hated man, in the promotion.

Heenan once had a famous feud with André the Giant while managing Big John Studd about who was the true giant in professional wrestling (André was billed as being 7'4" (224 cm) while Studd was 6'10" (208 cm)), and famously challenged André to a US$15,000 bodyslam match against Studd at the first WrestleMania, where André had to retire from wrestling if he had lost the match. André dominated the Wrestlemania match with Studd, body slamming him at 5:54. André then took the bag with the $15,000 and started to throw it out to the crowd at Madison Square Garden before Heenan rushed in and snatched the bag before scampering away to the safety of the dressing rooms.[6]


 


 Heenan (left) managed many of the WWF's top stars, notably leading André the Giant. (right)
Heenan and the Heenan Family had a monumental feud with wrestling icon Hulk Hogan in the '80s, and Heenan managed two WrestleMania challengers to Hogan's title, King Kong Bundy in 1986, and André the Giant in 1987. While neither Bundy nor André would win the title at that time, André later bested Hogan for the championship on The Main Event on February 5, 1988, in a controversial win after he aligned himself with "The Million Dollar Man" Ted DiBiase. 
After being derided by announcers for his first five years in the WWF (mostly by Gorilla Monsoon) for never managing a champion, WrestleMania V was promoted (mostly by Jesse Ventura and later Gorilla Monsoon) as Heenan's quest, and best chance since WrestleMania III to manage a champion. Heenan finally managed his first champion in the WWF when "Ravishing" Rick Rude upset The Ultimate Warrior for the WWF Intercontinental Championship, a match Heenan insured Rude would win by holding Warrior's leg down so he could not break the pin. Shortly thereafter, he led the Brain Busters to the WWF World Tag Team championship. A few months later after the Busters had lost the titles back to Demolition, he led the Colossal Connection (André and Haku) to the Tag Team Championship when they defeated Demolition. Demolition would win the titles back in WrestleMania VI. Immediately after the loss, Heenan began blaming the loss to Andre the Giant going as far as slapping him. A few months after that, he led Mr Perfect to the first of two Intercontinental Championships.

Heenan also wrestled sporadically in his WWF run. In his in-ring debut at Madison Square Garden in November 1984, he pinned Salvatore Bellomo. Heenan's most notable victory came at WrestleMania IV, teaming with The Islanders to defeat The British Bulldogs and Koko B. Ware. The following year, he was defeated in 30 seconds by former client The Red Rooster at WrestleMania V. Heenan also had a famous feud with The Ultimate Warrior, who reintroduced Heenan to Weasel Suit matches, which Heenan had during his time in the AWA.[2]

At the 1993 Royal Rumble, he introduced Lex "Narcissist" Luger to the WWF to exact revenge on his former protégé, Mr. Perfect.[2]

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