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Here's 5 simple email messages that WILL convert into sales

237 views · Published 14 November 2012 · 3:21 · Indexed 19 October 2026

Channel: Rocky Tapscott · 2012 · Howto & Style

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There are a number email promotions we use for special occasions, 'sales' or at other times when we want to achieve a certain objective. Here's 5 of the best:

Sales CPR - A customer reactivation campaign that gets inactive buyers to come back and start a buying relationship with you again

Price Test - We create a special sequence that offers a limited time price reduction or special bonus for a certain segment of your database to 'test' what offer is the most profitable overall

Scratch and Dent - We turn a problem for retailers into a cash-flow event that brings in customers who may not be ready to purchase but who do anyway

SOS (Soap Opera Sequence) - A carefully designed sequence of emails that creates and reinforces the "Story" of your business. It educates and sells at the same time, while building the relationship you have with your customers even stronger

PLS (Product Launch Sequence) - A series of 3 to 7 email messages designed to launch or relaunch a product or service. These work very well when used in conjunction with an SOS

Get in touch here https://localwebsolutions.com and let me know if you'd like more info

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