Driving Effective Digital User Engagement Using Analytics, Push Notifications, SMS Text Message

237 views · Published 31 May 2018 · 34:27 · Indexed 25 October 2026

Channel: Amazon Web Services · 2018 · Science & Technology

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AWS Mumbai Summit 2018
This session describes the importance of digital user engagement using multi-channel messaging to drive effective end-user messaging. Mobile push notifications, SMS text messages, and email help you engage with users and drive your desired business outcomes through improved KPIs that are important for your business. Better user engagement helps drive increased conversions and improve retention for your business.

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