Heroic Interview: The Spartan Way with Joe De Sena
2,206 views · Published 29 December 2018 · 41:01 · Indexed 17 October 2026
Channel: Brian Johnson · 2018 · Education
Joe De Sena created Spartan Race. He's one of my favorite people on the planet. His mission? To "yank 100 million people off their couches to start living instead of being passive observers of life.” Angela Duckworth calls him a "paragon of grit" and, as you know if you've been following along, I'm ALL IN on Spartan Races as an epically awesome way to use obstacles to make ourselves stronger. We featured his first two books Spartan Up! and Spartan Fit! In this one, Joe walks us through the ten Spartan Core Virtues—from Self-Awareness and Commitment to Grit and Integrity. If you’re into embodying the classic virtues of ancient Greece as much as I am, I think you’ll dig the book as much as I did. Big Ideas we explore: A quick look at our Top 10 Spartan Virtues, how to find your True North, commitment (do you know what it *truly* is?), marshmallows (and our six-year-old sons), and what you'll know at the finish line (get there!!). Get the book on Amazon HERE: https://www.amazon.com/Spartan-Way-Better-Train-Think/dp/1250153212 Connect with Joe De Sena: https://www.optimize.me/authors/joe-de-sena/ Get the PhilosophersNote on The Spartan Way and 500+ other books by joining the Optimize Premium Membership HERE: https://www.optimize.me/philosophers-notes/the-spartan-way-joe-de-sena/ Subscribe to the Optimize YouTube Channel HERE: https://www.youtube.com/channel/UCRhEwzsFYLGcMa4m2AbTAoA?sub_confirmation=1 Join the Optimize Premium Membership HERE: https://www.optimize.me/join Get the Optimize App for iPhone & iPad HERE: https://www.optimize.me/apps Get the Optimize App for Android HERE: https://www.optimize.me/apps Follow Optimize on Facebook HERE: https://www.facebook.com/BriantheOptimizer/ --- Optimize. It’s from the Latin "optimus." It literally means “the best.” In our case, we’re talking about helping YOU be your absolute best self. Our mission is simple: We help people Optimize their lives so we can change the world together—one person at a time, starting with you and me. Join us today: https://Optimize.me
