Making products stand out on the shelf.

399 views · Published 7 September 2009 · 5:27 · Indexed 20 September 2026

Channel: Alan Heath · 2009 · Education

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Robert Huckshorn of Alcan Packaging explains that as people have to eat, business is keeping up in the recession!

Alcan Packaging is responding to the requirement for products to stand out on supermarket shelves by offering better shelf presence. He highlights this with examples in this video.

My channel on you tube : http://www.youtube.com/alanheath is one of the most prolific from Poland. I have produced a number of films, most in English but also in Polish, French, Italian, Spanish and the occasional hint of German and Hebrew. My big interest in life is travel and history but I have also placed films on other subjects

There are a number of films here on the packaging industry. This is because I am the publisher of Central and Eastern European Packaging -- http://www.ceepackaging.com - the international platform for the packaging industry in this region focussing on the latest innovations, trends, design, branding, legislation and environmental issues with in-depth profiles of major industry achievers. Most people may think packaging pretty boring but it possibly effects your life more than you really imagine!

My blog can be found via http://www.ceepackaging.com and http://www.pbn.com.pl and contains background information and more details of many of my films. This information is in English.

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