The power of a signature

185 views · Published 19 May 2017 · 0:59 · Indexed 14 November 2026

Channel: BASF · 2017 · Science & Technology

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When construction of the BASF Innovation Campus in Mumbai started in 2015, the project team noticed that some of the construction workers would use their thumbprint to mark their attendance in the daily register, as they didn't know how to sign their names in English or Hindi.

Seeing this, a volunteer team of colleagues took up the cause of teaching the workers this basic skill for everyday life. The team coached the workers daily for 30 minutes each day after lunch. In just two months, all of the around 50 workers who participated could sign their own names in English or Hindi. 

Learn more about BASF's social engagement programs at: http://www.basf.com/india-society

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