The Ultimate Small Business Marketing Toolkit by Beth Goldstein

610 views · Published 1 April 2010 · 32:37 · Indexed 17 October 2026

Channel: Boston University · 2010 · Education

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Beth Goldstein (GSM'91), founder of Marketing Edge Consulting Group and a Boston University School of Management lecturer on strategy and policy, talks about her new book, The Ultimate Small Business Marketing Toolkit, which helps entrepreneurs make their new businesses succeed.

Hosted by Barnes and Noble at Boston University on November 19, 2007.

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