Video Game Demos Cause Games To Not Sell? lolwut?

4,208 views · Published 12 February 2013 · 13:16 · Indexed 23 September 2026

Channel: NeoGameSpark · 2013 · Gaming

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http://www.vg247.com/2013/02/11/releasing-a-game-demo-can-cut-your-sales-in-half-warns-schell/

Recently, Jesse Schell stated that releasing a demo for your upcoming product may backfire and cause you to lose money in the end.
Is there any truth to what he claims?
I discuss that recent statement as well as an overall look at the gaming industry PR.
Enjoy!

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