GE -- Innovation at Work
464 views · Published 31 October 2008 · 1:49 · Indexed 10 November 2026
Channel: Columbia Business School · 2008 · Science & Technology
GE -- Innovation at Work Patia McGrath, Global Director of Innovation and Strategic Connections, GE The Center on Global Brand Leadership at Columbia Business School hosted the BRITE '08 conference and CMO Summit on branding, innovation, and technology on February 7-8, 2008 at Columbia University in New York City. BRITE is a global series of conferences, workshops and leadership summits on branding, innovation, and technology.
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