Social Media and Business
172 views · Published 23 August 2010 · 5:45 · Indexed 6 October 2026
Channel: Fisher College of Business · 2010 · Education
Michael Bills, executive in residence and senior lecturer in marketing at Ohio State University's Fisher College of Business, explores the power of the consumer, the need for transparency in social media marketing and the speed at which social media is changing -- and impacting the business landscape. This segment is from the Aug. 18, 2010 edition of Ohio Means Business, which appears on the Ohio News Network, http://fisher.osu.edu
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