Luxury Goods Sector Gains Ground in Africa
397 views · Published 21 March 2013 · 3:51 · Indexed 24 October 2026
Channel: IESE Business School · 2013 · Education
The sale of luxury goods is not confined to Europe and new markets such as Africa have seen significant growth. With this progressive globalization of the luxury goods sector it is vital to maintain a global presence but with the ability to adapt strategies to suit each market.
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