E065: Top 10 Lessons From A Decade Of Gym Ownership w/ Mike Robertson
359 views · Published 26 September 2018 · 1:26:05 · Indexed 31 October 2026
Channel: Luka Hocevar · 2018 · Sports
http://www.VigorGroundFitness.com I tend to say that I am very careful taking advice from anyone that hasn’t been in business for at least 5 years. While this is not a rule set in stone, I like to get wisdom from people that have been there done, that and are still doing it. Have stood the test of time, change and innovation. Mike Robertson has been a friend for a decade, owns one of the top 20 Gyms in America voted by Mens Health, has influenced and improved the industry with the way they approach training at IFAST and has also celebrated the 10-year anniversary of his gym very close to the the decade long Vigor Ground has been in business in the US. We talk about the 10 biggest lessons learned from owning a gym for a decade as well as success in the fitness industry. This is a MUST listen for anyone in fitness or that owns a small business. IN THIS EPISODE YOU’LL LEARN: How we got started with only thousands of dollars and why it was a competitive advantage Which cliche piece of advice is an absolute MUST to take seriously or it will hurt you down the line and could shut down your business You can market your business with one of two ways, and one of them is very scare the first years of business Why you should study anatomy, biomechanics, program design, structure, and how not doing it will cause you to be mediocre The story of me doing ninja kicks in orientation and how it attracted new clients The marker for whether you’re really constantly getting better or are you just saying it - the key to success in gym ownership How to hire and the 3 mistakes both Mike and myself made in the last decade - and what we do different now The 7 Questions that create a coaching habit and how to improve your team leadership Every fitness professional should aspire to “leave the jersey better than when they got it” and what that means for you One of the biggest mistakes gym owners make and the perspective shift you must make to be successful And much, much more…
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