How Indiegogo Drives Revenue Through Company Culture – Danae Ringelmann @ Hustle Con 2016

1,033 views · Published 15 June 2016 · 12:00 · Indexed 28 October 2026

Channel: My First Million · 2016 · People & Blogs

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Indiegogo is a crowdfunding site based in San Francisco with over $50 million in funding. Indiegogo has hosted over 500,000 campaigns in over 230 countries, and helped distribute more than $850 million worldwide. 

Danae Ringlemann, IndieGogo's co-founder, has made it her priority to create a culture that's based on more than free lunches and beer kegs. 

In this presentation, Danae explains the tactical strategies she used to build a team of passionate, productive, efficient people who work together seamlessly. 

She explains why diversity in the workplaces is important to the bottom line, and how to incorporate it into your business. She describes the Indiegogo mission, why it's essential to moving the company forward, and how you can define your mission. She dives into the value of culture, how it contributes to Indiegogo's success, and how you can prioritize culture through tactical, repeatable steps.

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Hustle Con is a one-day startup conference where non-technical founders teach the specific strategies they used to grow their business. Check it out: hustlecon.com.

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