Northwestern Mutual Tournament of Roses® Parade Float
329 views · Published 2 December 2015 · 2:48 · Indexed 26 October 2026
Channel: MultiVu · 2015 · News & Politics
Northwestern Mutual, presenting sponsor of the 2016 Rose Bowl Game®, today unveiled its float design for the 127th Rose Parade® presented by Honda. Titled Dancing into Adventure, it will draw attention to the fight against childhood cancer by showcasing the greatest adventure and dream of Peyton Richardson, a 13-year-old aspiring ballerina from Sugar Land, Texas, who is battling leukemia. The theme of this year’s parade is Find Your Adventure. As an aspiring ballerina, Peyton wants to travel the world to see performances from the world’s most distinguished ballet companies and have a dance lesson with their principal dancers. Northwestern Mutual is using its sponsorship to bring Peyton’s adventure to life in flowers and raise awareness about childhood cancer. “Peyton’s unique, positive way of using ballet to battle cancer and stay focused on her dream is truly amazing,” said Conrad York, vice president of marketing at Northwestern Mutual. “At Northwestern Mutual, we know that each family has a dream in mind for their future, and we are here to support them every step of the way.” To view the multimedia release go to: http://www.multivu.com/players/English/7422155-northwestern-mutual-rose-parade-float/
More from this channel
-
2:24
Nespresso by KitchenAid
-
0:53
Best Skincare & Makeup Reviews
-
5:01
AARP Magazine With Sheryl Crow and Melissa Etheridge
-
1:57
Concentrix Flagship Delivery Center
-
1:09
Casino Gaming’s Economic Impact
-
2:00
Anchor it and Protect a Child
-
2:42
The PowerHaul Locomotive Platform
-
0:31
New PSA aims to bridge opportunity divide