Look Who it Was Random video

United Breaks Guitars Dave Carroll - Patrick Schwerdtfeger

442 views · Published 17 October 2009 · 2:23 · Indexed 20 September 2026

Channel: Orange County Real Estate: Patrick Schwerdtfeger · 2009 · People & Blogs

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http://www.SocialMediaVictories.com/

Patrick Schwerdtfeger discusses the empowerment difference between older and younger generations and how confident young people know exactly how to damage your business on online platforms like ComplaintBoard, RipoffReport or Yelp.  Patrick looks at the example of United Airlines who destroyed a guitar and eventually paid the price by a viral video on YouTube.

This video was recorded on August 15, 2009 in Berkeley, CA.  It was part of a full-day workshop entitled Social Media Victories  Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses.

Patrick is the author of Webify Your Business  Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful  Marketing in the 21st Century (2008).  You can purchase the latest book on Amazon but you can also get it for free at the following website.

http://www.WebifyBook.com/

By subscribing, you will receive one chapter via email each week for a year.  You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter.  The email course does not have those itemized to-do lists.

This video is about a new way of doing business.  Internet savvy users are very confident and know exactly how to destroy someone's business.  They can express their discontent on a variety of website and have those views propogate the internet through social media and high search engine rankings.  The end results is that businesses need to be cautious before pissing off any of their customers.

Patrick is a sought-after professional speaker who has spoken in Canada, the United States, Europe and South America.  He speaks about leadership on todays social internet, small business marketing and the opportunities of our changing information economy.  Call 510-282-4115 to inquire about speaking fees and scheduling.

Patrick Schwerdtfeger, Champion of the Modern Entrepreneur

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