Which Lead Magnet Is Best To Grow My Email Marketing List?
26 views · Published 13 November 2012 · 6:31 · Indexed 19 October 2026
Channel: Rocky Tapscott · 2012 · Howto & Style
An Email marketing question that comes up a lot is "What do I offer in return for people joining my list?" In this video, I'll show you the absolute BEST option for getting subscribers to sign up. The quick answer is to work out where your prospects are now, where they want to be (what OUTCOME do they really want), and what's stopping them from getting there, and give them something that starts moving them towards the place they want to be. To do this you should create a 'Lead Magnet" such as a Special Report, White Paper, Video, mp3 Audio, Webinar or whatever it is that is going to get your readers started on the path towards where they want to be. This is sent immediately after they optin and confirm their email address. You should always use double optin to minimise the chances of spam complaints, even if you do lose a few people. If you offer a great Lead Magnet, people will want to confirm their email address to get it. And if they won't confirm their email address, they are probably not going to buy from you anyway. Get in touch here https://localwebsolutions.com and let me know if you'd like more info
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