Viacom's Dauman Discusses MTV's Ratings and Strategy: Video
1,080 views · Published 23 March 2012 · 2:30 · Indexed 22 September 2026
Channel: Bloomberg Originals · 2012 · Entertainment
Jan. 22 (Bloomberg) -- Philippe Dauman, chief executive officer of Viacom Inc., talks with Bloomberg's Betty Liu about the MTV cable network's ratings and strategy.
Dauman also discusses the network's reality show "Jersey Shore." (This report is an excerpt of the full interview. Source: Bloomberg)
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