Lessons Learned: Media Strategy, Influencing Journalists, and Media Interviews - Peter Saunders

109 views · Published 7 May 2015 · 58:51 · Indexed 20 September 2026

Channel: FOCLOnline · 2015 · Nonprofits & Activism

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It is one thing to have a Christian perspective on contemporary issues. It is quite another to deliver it into the public square in a way that influences public opinion and public policy. What are the essential components in mounting an effective media strategy?   We will review some practical strategies from 15 years of experience of contributing to media debate.

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