John Kennedy - The Future of Music

1,697 views · Published 23 March 2010 · 23:12 · Indexed 8 October 2026

Channel: Royal Society of Arts · 2010 · Science & Technology

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John Kennedy, Global Chairman and Chief Executive of IFPI, the organisation that represents the global recording industry worldwide, offers his unique perspective on how the music industry is re-inventing itself for the digital era and how technological progress will impact the commercial future of music.

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