European Sign Expo: Ask the Expert (part 2) - Benefits of European Sign Expo 2013

34 views · Published 7 August 2013 · 2:11 · Indexed 12 November 2026

Channel: FESPA · 2013 · Science & Technology

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Part 2 of the European Sign Expo's Ask the Expert feature (http://www.fespa.com/eurosignexpo/). With many outdoor advertising companies and creative agencies starting to sway towards the world of digital signage, Mark Morahan explains the importance of informing the world of print about the capabilities of digital outdoor and the benefits for consumer consumption and businesses alike. Find out more at http://www.fespa.com

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