#MakersToMerchants Panel: From URL to IRL, Creating Modern Brand Experiences Customers Love

383 views · Published 20 December 2018 · 1:00:21 · Indexed 2 October 2026

Channel: Weebly · 2018 · Science & Technology

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Your brand is bigger than just your products, and it can't just live online or in-store anymore — it has to be both. It’s the combination of every interaction your company has with customers. Your story, your tone of voice, your service and more. 

This talk brought together a mix of modern brand gurus in Portland on delivering authentic and engaging brand experiences that turn customers into loyalists.

- Lisa Frisch, Retail Program Director of Portland Business Alliance
- Pamela Baker Miller, Owner of Frances May
- Spencer Staley, Founder and Owner of The Good Mod
- Ian Williams, Founder and Owners of Deadstock Coffee
- Pete Cho, Founder, Owner and Chef of Han Oak

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