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Experiments, the Good, the Bad & the Beautiful • Linda Rising • GOTO 2017

4,344 views · Published 31 October 2017 · 50:02 · Indexed 14 November 2026

Channel: GOTO Conferences · 2017 · Science & Technology

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This presentation was recorded at GOTO Copenhagen 2017
http://gotocph.com

Linda Rising - Queen of Patterns. Author of numerous Books

ABSTRACT
I have given several presentations about the use of stories instead of science in our industry, so I thought I should try to be more helpful and give a session on experiments. No, this is not too rigorous! I am not going to talk about statistics! I am going to talk about cheap, easy experiments, what to [...]

RECOMMENDED BOOKS
Linda Rising • Design Patterns in Communications Software • https://amzn.to/2XsxDCg
Linda Rising • The Pattern Almanac 2000 • https://amzn.to/3kfgIfi
Linda Rising • The Patterns Handbook • https://amzn.to/3lxDPAS
Linda Rising • Fearless Change • https://amzn.to/3AfvyrK
Linda Rising • More Fearless Change • https://amzn.to/2Z3bYBh
Daniel Kahneman • Thinking, Fast and Slow • https://amzn.to/2XmJEtf
Fabio Pereira • Digital Nudge • https://amzn.to/3yhxJu9
Thaler & Sunstein • Nudge • https://amzn.to/3CglrmX
Dan Ariely • Predictably Irrational • https://amzn.to/3lyDBd7
Robert B Cialdini • Influence, New and Expanded • https://amzn.to/3tL8GxB

Download slides and read the full abstract here:
https://gotocph.com/2017/sessions/184

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