Dodge Challenger: Marketing
727 views · Published 1 May 2008 · 1:45 · Indexed 20 September 2026
Channel: Autoline Network · 2008 · Autos & Vehicles
Mike Acavitti is the Director of the Dodge Brand and SRT Marketing Communications. In this interview, he talks about how the 2009 Dodge Challenger will attract new buyers to the Dodge brand. And he talks about who will buy this kind of car, especially in light of soaring gas prices.