Allrecipes: Understanding consumer behaviors at the world’s largest digital food brand
1,662 views · Published 6 November 2014 · 2:09 · Indexed 8 November 2026
Channel: Tableau · 2014 · Science & Technology
With a billion unique visitors yearly, Allrecipes is the largest digital food brand in the world. Leaders at Allrecipes turned to Tableau to help turn all of those clicks into actionable insight. Listen to Allrecipes President, VP of Consumer and Brand Strategy, VP of Business Intelligence, and a business analyst talk about how they use Tableau to be more responsive and effective.
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