March Madness: Devoted Fans Drive Revenue for University of Louisville Basketball
1,198 views · Published 17 March 2015 · 2:58 · Indexed 28 September 2026
Channel: Bloomberg Originals · 2015 · News & Politics
March 17 -- Bloomberg’s Scott Soshnick examines the revenue generated by the Louisville Cardinals basketball program and the business angle behind NCAA basketball teams. --Subscribe to Bloomberg on YouTube: http://www.youtube.com/Bloomberg Bloomberg Television offers extensive coverage and analysis of international business news and stories of global importance. It is available in more than 310 million households worldwide and reaches the most affluent and influential viewers in terms of household income, asset value and education levels. With production hubs in London, New York and Hong Kong, the network provides 24-hour continuous coverage of the people, companies and ideas that move the markets.
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