Mergers in the Air? Microsoft/Yahoo and Delta/Northwest

4,494 views · Published 16 April 2008 · 26:32 · Indexed 11 October 2026

Channel: Knowledge at Wharton · 2008 · Education

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The ongoing takeover battle between Microsoft and Yahoo has taken several surprising turns over the past few weeks. After rejecting Microsoft's unsolicited $44.6 billion offer in late February, Yahoo has announced a two-week ad testing program with its main search rival, Google, and has reportedly entertained a possible merger with Time Warner's AOL. Meanwhile, Microsoft was rumored to be considering News Corp. as a possible ally in acquiring Yahoo. While spectators wait for the next twist in this saga, another headline-making deal has been announced: a merger between Delta and Northwest Airlines to become the world's largest airline. Knowledge@Wharton spoke with Wharton management professor Saikat Chaudhuri and Wharton legal studies professor Kevin Werbach to find out whether these deals make sense and for whom.
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