Sandler Training Testimonial: Craig Torkelson of Principal Financial Group

635 views · Published 14 September 2015 · 2:05 · Indexed 21 September 2026

Channel: Sandler · 2015 · Education

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"The Sandler program has really helped us to step back, ask better questions, build better rapport, dig deeper, and find out the real things that [our clients] are looking for."

In the midst of a cultural shift, Craig Torkelson and Principal Financial Group needed a training partner who could bring consistency and common language to the company's 15,000 employees. Sandler Training accomplished that goal, helping Principal Financial Group shift from a transactional to a transformational approach without friction. Small or large, we can accomplish the same for your business. Contact a Sandler trainer today.

Sandler Training is the global leader in sales training, management training and corporate training. Locate a Sandler trainer near you https://www.sandler.com/locator/ and get the latest sales tips and management advice on our blog https://www.sandler.com/blog

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