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Where To Put $500 Into Real Estate Lead Generation To Get More Clients FAST

810 views · Published 10 July 2015 · 54:21 · Indexed 26 September 2026

Channel: Real Estate Uncensored · 2015 · Entertainment

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Where To Put $500 Into Real Estate Lead Generation To Get More Clients FAST

Best quote: 
What Greg would do if he were starting over in real estate with only $500 to get clients as quickly as possible?

"I would first get together with a title officer and I would identify farms in three different areas, low, middle and high price points, i want to look at their turnover rates and see what the activity is in those areas. Then, I would get an update on what the market is doing, active, pending and sold and I would go after those marketplaces. But I would also go to the local restaurants, get a coupon that they have, and it could be something they're already running, it doesn't matter, grab that, bring that out on the doors with me, so that when I'm talking to the people Im door-knocking,  I build rapport, I give them the coupon, I get the video so I start building my video library, post it on social media. That's what I do for sellers. 
Now what I would do for buyers, is go to Reply.com and sign up and put about $100/wk to start building up, because if you're bidding $100 that's about 4 buyers/wk, that compounds very quickly…I would post as much as I can on Facebook, show the successes, ask for the business,  write the letter out to my sphere of influence and get them involved in the competition on how many deals I want to get done."

Here's what we covered with timestamps so you can jump to the sections that most interest you:

[2:50] Announcement letter to sphere of influence, send both hard copy and digital, plus send quarterly to your personal sphere of influence
[6:40] Meeting people face-to-face and handing out business cards
[9:38] Meet-ups with people in your sphere
[12:00] Following up with handwritten thank-you notes
[13:10] The RIGHT way to run a golf foursome to generate leads
[16:10] Contests with your announcement letter (either initial letter or quarterly letter)
[17:44] Tips for using gift cards to follow-up with buyers you meet at Open Houses
[20:00] Make your $500 go further by partnering with area restaurant to create a coupon to give out AND get a standard discount for yourself to bring people to their restaurant for meet ups
[23:15] Circle prospecting with a triple-line dialer, paying extra to map territories and extract phone numbers from a farm or neighborhood around Just Sold properties
[27:30] Facebook ads - Get your ads made on Fiverr.com for $5 and spend $5/day sending people to a home-value landing page with Placester.com (only go after sellers, buyers don't live on Facebook for whatever reason)
[33:03] Generating buyer leads online - Reply.com 
[36:28] Getting mortgage lender or home insurance pro to help cover cost of internet lead buyer generation site
[40:02] Writing on Patch.com in conduction with door-knocking
[43:05] Editorial writing in home/lifestyle magazine along with purchased ad, how to use outsourced writers to help you write an editorial article even if you don't have the writing or editing skills yourself
[44:45] Getting short video interviews with people you meet door-knocking and posting to social media and (if possible) your community blog
[46:30] What Greg would do if he were starting over in real estate with only $500 to get clients as quickly as possible
[48:36] What Matt would do in the same situation

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