Targeted acts of kindness vs REAL acts of kindness
761 views · Published 7 April 2015 · 6:12 · Indexed 26 October 2026
Channel: Steven Van Belleghem · 2015 · People & Blogs
This episode is about random acts of kindness versus a well targeted acts of kindness. Most companies are good in the targeted approach, whereas I belief the real random ones can have an even bigger impact. Second part of the show is the famous B2B question. The B2B question is without any doubt the question I receive most often during a keynote presentation. People always wonder if B2B has other rules. I don't think B2B has other rules. I believe that most B2B marketers just think that B2B stands for Boring 2 Boring. Hope you enjoy this new episode.
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