Interview of Prof Athavankar on Projects and Products - Part 2

641 views · Published 28 April 2016 · 27:43 · Indexed 4 November 2026

Channel: Dsource Ekalpa India · 2016 · Education

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@dsourceindia This interview is part of the resource "The History of Product Design in India."
The initiative aims to highlight India’s rich legacy in art, craft, design, and architecture - traditions often overlooked in globally centered narratives of design history.
In this conversation, we feature Prof. Uday Athavankar, a polymath in the fields of architecture, industrial design, game design, and cognitive science. As a long-time faculty member at the Industrial Design Centre (IDC), IIT Bombay, Prof. Athavankar reflects on key projects that shaped his approach to design - most notably, the redesign of the Indian postbox and the low-cost, India-specific ATM for NCR, which earned a President’s Award.
He shares the deep design insights drawn from these projects, and how they inform his current work focused on culture-specific localization of products and systems - designing not just for function, but for meaningful use within specific cultural contexts.
For more information, visit https://www.dsource.in/course/history-product-design-india
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This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. Details here: http://creativecommons.org/licenses/by-nc-sa/4.0/
#DesignHistoryIndia #UdayAthavankar #IndianProductDesign #IITBombayIDC #PostboxDesign #ATMDesign #DesignForIndia #ProductLocalization #CulturalDesign #IndustrialDesign

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