Mobile Apps vs Mobile Web - Whiteboard Friday

301 views · Published 8 January 2017 · 14:02 · Indexed 21 September 2026

Channel: Moz · 2017 · People & Blogs

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https://moz.com/blog/mobile-web-mobile-apps-invest-marketing-whiteboard-friday

Mobile's been a hot topic for a while now. We know it's not something to be ignored, but when it comes to different mobile mediums, it can be tricky to determine where to focus your efforts. In this week's Whiteboard Friday, Rand goes over the differences between marketing via mobile apps and mobile web, examines some criteria that can help guide your decision, and speculates about the future of the mobile world in general.

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