The Consumerization of enterprises!

695 views · Published 19 January 2016 · 3:42 · Indexed 27 September 2026

Channel: Steven Van Belleghem · 2016 · People & Blogs

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Some people still think that B2B stands for "boring to boring". I totally disagree and you are starting to see many new style B2B companies that apply the techniques of B2C marketing in a B2B marketing world.

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