Look Who it Was Random video

How to Use an E-Book to Build Your Email List

1,255 views · Published 6 December 2017 · 3:06 · Indexed 7 October 2026

Channel: Book Launchers · 2017 · Education

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If you are a book author, the single most important marketing channel you have is your own email list. 

In an interview on America Trends, author and Book Launchers founder, Julie Broad explains a simple tip for helping authors build an email list of potential book readers. 

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Video transcript:
- What do you have for us today?
What are ways that you suggest that you build the list?
Do you do different things in the book?
- Yeah so I think there's kind of a couple things.
And I think we touched on this last time I was there.
One of the tips I give is, the look-inside feature on Amazon allows you to put a url invitation if you will, to go visit, get more resources or to download some audio.
And you can put that inside of the initial part, the first ten percent of your book, and people who don't buy your book may even go there to get your book, or to get these resources and now get on your email list so you can connect with them later.
And they might buy your book in the future or they might buy it and do this, so now you've got a connection with these folks.
So that's one big tip.
And I always say "Add value".
Everywhere you go, add value
and offer to go, go to my website "and download an e-book" for example, on eight ways to sell a thousand books for under 100 dollars.
That's an e-book that you can get at booklaunchers.com.
And so always inviting people to go to your website, to get something of high value, 'cause if you give them something garbage, they're gonna think anything else you put out from that day forward is garbage, so they won't buy your book.
But give them something of high-value and invite them to go and join and connect with you that way to get that resource.
- Well you're a perfect example of giving value, and with our one minute left, I have one question about a boring trend, but go to her website at booklaunchers.com and sign up on her list so you get all of these tips.

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