Gartner L2 Digital IQ Index: Top Specialty Retail Brands in Digital 2018
4,557 views · Published 17 September 2018 · 2:29 · Indexed 2 October 2026
Channel: Gartner for Marketing · 2018 · News & Politics
Specialty Retail brands aren’t so special anymore—facing threats from both Amazon and direct-to-consumer disruptors alike, specialty retailers are investing in search visibility to combat the change in shopper behavior. But there remains a key differentiator for specialty retail brands: their storefront. The seventh annual Gartner L2 Digital IQ Index: Specialty Retail benchmarks the digital competence of 100 specialty retail brands operating in the US. For these and more insights, visit L2inc.com.
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