Implementing a Global Influencer Marketing Program - Amisha Gandhi
2,643 views · Published 7 May 2018 · 17:09 · Indexed 20 September 2026
Channel: Content Marketing Institute · 2018 · Education
REGISTER TODAY FOR #CMWorld 2018 #CMWorld: http://www.contentmarketingworld.com/ Do you need help creating an effective influencer marketing program from the ground up? In this clip from Content Marketing World 2017, Amisha Gandhi, Senior Director Influencer Marketing at SAP, shares insights on getting started building a global influencer program at a large B2B enterprise, from getting executive buy-in to showing value To see the full presentation & slides from #CMWorld 2017 order our POST SHOW VIDEO ACCESS: http://cmworld17.kvshowcase.com/ FOR TONS MORE advice & education http://contentmarketinginstitute.com/ SUBSCRIBE TO OUR EMAIL LIST! http://info.contentmarketinginstitute.com/acton/form/5141/0022:d-0001/0/index.htm LEARN ABOUT CONTENT MARKETING WORLD #CMWorld: http://www.contentmarketingworld.com/ ENROLL IN CONTENT MARKETING UNIVERSITY http://www.contentmarketinguniversity.com/ SUBSCRIBE TO OUR FREE MAGAZINE http://contentmarketinginstitute.com/chief-content-officer/ LET'S CONNECT! Twitter ► https://twitter.com/@cmicontent Google+ ► https://plus.google.com/+Contentmarketinginstitute/posts Facebook ►https://www.facebook.com/ContentMarketingInstitute Linkedin ► https://www.linkedin.com/company/2416452 Slideshare ►http://www.slideshare.net/cmi
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