The Future of Mobile & Online Game Marketing | Jan BECKERS

1,016 views · Published 20 August 2013 · 16:37 · Indexed 8 November 2026

Channel: GameDaily Connect · 2013 · Gaming

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After rapid developments in the fields of mobile and online games distribution in the past few years it's time to take a step back and have a look at the bigger picture. What is the current state of game marketing? And more importantly, what will the future bring in this ever changing environment? Serial entrepreneur and HitFox Group CEO Jan Beckers will analyze the current state of mobile and online game marketing and user acquisition, then give an outlook on the development in the coming years.

Delivered at Casual Connect USA, July 2013

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