Holiday Season User Acquisition: What’s Your Strategy? | PANEL
216 views · Published 4 December 2018 · 50:21 · Indexed 27 September 2026
Channel: GameDaily Connect · 2018 · Gaming
Delivered at Casual Connect Asia 2018. Last holiday, Apple announced that App Store customers purchased more apps and games during the holidays than ever before. This year, it will likely continue to trend upwards and break last year’s record, making it critical for brands to start planning for the holiday season. This panel of UA experts will review how to leverage this opportunity to help mobile gaming companies acquire new, high quality customers, and other tips for success during this holiday season. Andrew Zhu, Director of Overseas Market, Shenzhen Leyi Network Co., Ltd. Yadong Nan, Marketing Manager, Shenzhen Miniwan Technology Co., Ltd Claire Li, Sales Development Manager, AppsFlyer Greater China Region MODERATOR: Yiqing Jiang, Sales Manager, AppLovin
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