Emerging Mobile Social Games Platforms | Ethan FASSETT

226 views · Published 19 August 2012 · 20:32 · Indexed 6 November 2026

Channel: GameDaily Connect · 2012 · Gaming

Watch on YouTube

This year has marked the emergence of several new mobile social platforms, jumpstarting what we see as the beginning of a whole new social gaming experience for developers and players. With these platforms, mobile social games truly become social and achieve cost-effective acquisition, retention, and engagement rates, along with improved re-engagement possibilities. Join Ethan Fassett, GREE's SVP of Product, to learn about the current state of the platform market, how platforms interact with social games, why social games greatly benefit from platforms, and how game developers can leverage platforms today.

Delivered at Casual Connect Seattle, July 2012.

Download Slides: http://casualconnect.org/lectures/community-social/emerging-mobile-social-games-platforms-ethan-fassett

More from this channel