Raising the Bar on Mobile UI Design for the Next Generation of Social Gaming | Bhaskar ROY
261 views · Published 20 August 2013 · 18:19 · Indexed 24 October 2026
Channel: GameDaily Connect · 2013 · Gaming
Wireless carriers are making major commitments to take a leadership role in mobile gaming and are ready to impact how games are distributed, discovered and monetized. In order to win mindshare, loyalty and ultimately repeat customers, game platforms and developers alike must raise the bar when designing for the mobile customer because encouraging viral recommendations is key to success. PlayPhone's Chief Product Officer and 20-year UI veteran Bhaskar Roy will discuss the fundamentals of digital design for the mobile user experience, with a focus on how to translate behavioral and aesthetic research into intuitive, efficient and simple UIs for the next generation of mobile social gaming. Delivered at Casual Connect USA, August 2013 Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/Bhaskar_Roy_CCUSA_2013.pptx
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