How We Built A 5M Players Community in The Sandbox! | Sebastian BORGET
156 views · Published 26 August 2013 · 25:27 · Indexed 25 October 2026
Channel: GameDaily Connect · 2013 · Gaming
The Sandbox is a world crafting game in pixel art, first launched in May 2012 on iOS. Just over 1 year later, the title has been played by over 5M people worldwide, is now available on iOS, Android, Amazon and BB10, reached the 13-24 mainstream audience and was crowned by a nomination by Apple in its iTunes Best Of Games 2012! How did we operate our community management? Our cross-platform strategy? How much did we spent in Users Acquisition and How? What are our other secrets? Delivered at Casual Connect USA, July 2013 Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/Sebastien_Borget_CCUSA_2013.pdf
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