Why You Need to Pay Attention to Both Emerging and Mature Gaming Markets | John GOLDEN

188 views · Published 21 August 2014 · 17:44 · Indexed 31 October 2026

Channel: GameDaily Connect · 2014 · Gaming

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Download Slides: http://gamesauce.org/news/2014/08/13/anders-evju-sees-a-bright-future-in-mobile-games-casual-connect-video/

Delivered at Casual Connect USA, July 2014

While the majority of mobile gaming growth is coming from emerging markets, mature markets are still top revenue generators and important to the success of your game. To achieve optimal monetization potential in both emerging and mature gaming markets, it’s essential to incorporate new distribution channels in your go-to-market strategy. This presentation will explore the expansion of new game stores across the globe and how you can leverage them to maximize your game’s revenue.

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