Out There- Making and Marketing a Innovative Premium Mobile Game | Michael PEIFERT
982 views · Published 25 November 2014 · 22:51 · Indexed 8 November 2026
Channel: GameDaily Connect · 2014 · Gaming
Download slides: http://gamesauce.org/news/2014/11/25/michael-peiffert-sticking-with-what-he-knows-casual-connect-video/ Delivered at Casual Connect Eastern Europe, November 2014 Against all odds and with pocket money, Michaël and his partner FibreTigre created Out There, a heavy-narrative premium mobile game that found worldwide recognition and commercial success. While making an innovative game is hard (and fun), marketing it is even harder (and fun too). Michaël will expose how he managed to get Out There standing out from the crowd and being featured everywhere on the web. Plus, he will reveal how caring for Android led the game to reach an unsuspected audience.
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