How Video, eSports and Free-to-play are Accelerating Growth of the Global Games Market

355 views · Published 25 February 2014 · 51:10 · Indexed 4 November 2026

Channel: GameDaily Connect · 2014 · Gaming

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Download Slides: http://gamesauce.org/news/2014/02/25/mohamed-fadl-focus-on-the-players-casual-connect-video/

Games-related content is the most popular content on YouTube. Twitch and Azubu have an enormous following and allow gamers to stream their game content to a global audience. Finally, eSports has broken out of its niche in Western markets. All these trends are directly related to the market shift towards free-to-play business models across all screens. It is not surprising that it is the free-to-play titles such as League of Legends, Dota2 and World of Tanks that are pushing most for eSports. What opportunities for casual as well as core games do these trends provide us in terms of game development, marketing and engagement?

Delivered at Casual Connect Europe, February 2014

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