Monetization and KPIs of Real Money Gaming and Social Casino Gaming | CULLEN, REAVES

3,356 views · Published 20 August 2013 · 25:04 · Indexed 10 November 2026

Channel: GameDaily Connect · 2013 · Gaming

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Real Money Gaming and Social Casino Gaming continue to converge and overlap on many levels. We will take a deep dive into both of these data driven businesses with two execs who have worked in both verticals. The session will be a compare and contrast by looking at the main monetization mechanics as well as the key performances indicators (KPIs) that drive both of these businesses.

Delivered at Casual Connect USA, July 2013

Download Slides: https://s3.amazonaws.com/Casual_Connect_USA_2013_Presentations/MattCullen_MikeReaves_CCUSA_2013.pptx

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