Key Elements of Driving Sustainable Mobile Growth – World Series of Poker Case-Study | Jeet Niyogi

365 views · Published 7 September 2017 · 22:37 · Indexed 20 September 2026

Channel: GameDaily Connect · 2017 · Gaming

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Delivered at Casual Connect USA 2017. Achieving mobile growth is not easy but maintaining it, which often remains underestimated, is even harder given the ultra-crowded app landscape today. Join Jeet Niyogi to find out some of the key components, especially from the marketing and user acquisition side of things, that he experimented with and put in place, to maintain a steady growth of the user base for Playtika’s World Series of Poker (WSOP) app.

Download slides at: http://bit.ly/2xqnwv1

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