Look Who it Was Random video

How To Grow Your Email List With Lead Magnets

2,876 views · Published 26 February 2018 · 7:24 · Indexed 27 September 2026

Channel: Philip VanDusen · 2018 · Education

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Email is still the most effective way of marketing your products and services. But getting people to sign up for your email list can be a challenge. The best way to start off a customer relationship right is to offer a lead-magnet or opt-in magnet ebook, checklist or pdf to your website visitors as a lure to get them to sign up to receive email from you. In this video I discuss some of the methods to use to make your ebook attractive and valuable to your prospective subscribers, so they can’t wait to sign up.

This video is targeted to my audience of entrepreneurs and creative professionals but is also useful and actionable for anyone interested in brand strategy, business planning, design, marketing and communications.
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This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications.
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Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands.
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