From Small to Powerful: Leveraging A Hit | Jean MATHEWS

82 views · Published 10 June 2013 · 16:10 · Indexed 19 October 2026

Channel: GameDaily Connect · 2013 · Gaming

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Due to luck, hard work, or pure brilliance, sometimes a studio's app leaps up in rankings, gets great press, and perhaps even AppStore featuring. Now what? How can indies leverage their hit app into a successful business? Learn from case studies of indies that grew their original IP into major franchises.

Delivered at Casual Connect Asia, May 2013.

Download Slides: https://s3.amazonaws.com/Casual_Connect_Asia_2013_Presentations/Jean_Matthews_CCAsia_2013.pdf

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