The Sustainability of the Social Casino: What Comes Next? | Alex COHEN
497 views · Published 8 September 2014 · 22:15 · Indexed 10 November 2026
Channel: GameDaily Connect · 2014 · Gaming
Download Slides: https://www.dropbox.com/s/8nozd3y5yy5or5a/Alex_Cohen_CCUSA_2014.pptx This past year has been a very profitable period for the social casino industry. So the question now is--what comes next? In this time of transition, there seems to be no relevant new investment activity in the social casino industry. So is it a matter of survival of the older companies? Are the well established companies the only ones that will survive? But we must also ask, which companies will survive and why? The quest for profitability will be focused on channels (traditional platforms v.s. new platforms), markets (core markets v.s. emerging markets) and competencies (game design, analytics, marketing, distribution, etc.). In this uncharted territory, can social casino games become a complement or even a substitute for RMG?
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